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Project Management & Agile · Foundational

PESTLE Analysis

Framework examining Political, Economic, Social, Technological, Legal, and Environmental factors affecting an initiative.

Definition

Used in strategy analysis and risk identification to scan the external environment. Variants include PEST and STEEPLE.

Example

A rising interest-rate environment is noted as an economic factor for a lending-platform project.

Exam tip

Appears as a prompt list in risk identification and as an external analysis technique in business analysis.

Related terms