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Project Management & Agile · Intermediate

Minimum Marketable Feature (MMF)

The smallest unit of functionality that delivers meaningful value to customers and can be released.

Definition

An MMF is valuable on its own; a minimum marketable product (MMP) is the smallest product that can be sold. They differ from MVPs, which are for learning.

Example

Exporting reports to PDF is an MMF that customers will use immediately.

Exam tip

MMF is marketable value; MVP is validated learning.

Related terms