thinQmaster Virtual testing partner Adaptive practice exams that find your weak spots and drill them. Every answer explained. From $69
Enroll

thinQmaster

Find your exam

Five questions free, before you decide.

Step 1 · choose a vendor

In one of our camps? Your practice exams come with the tuition — they are on your study page already.

Business Platforms & EA · Foundational

Journey Builder

Marketing Cloud tool for designing multi-step, multichannel customer journeys driven by events and data.

Definition

Journeys have entry sources (data extension, API event, Salesforce data, audiences), activities (email, SMS, wait, decision and engagement splits, updates) and goals and exit criteria.

Exam tip

Know entry sources and that re-entry settings control whether contacts can enter again.

Related terms