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Data & Analytics · Foundational

KPI Card

A visual that displays a key metric's current value, often against a target and with trend or status indicators.

Definition

KPI visuals and cards should show context: target, prior period and direction. Power BI offers Card, KPI and Metrics (scorecards), and Tableau uses BANs (big-ass numbers).

Exam tip

A KPI without a target or comparison lacks context.

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